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How Video Analytics Improve Business Security
Video analytics technology has made great advances in terms of features and efficiency over the years. What was once only available for large government or corporate organizations is now making its way to the consumer market. According to recent research, the video analytics market is expected to continue its growth in the coming years.
Here are some of the many benefits we can expect from video analytics software.
Business Intelligence
With video analytics software, security cameras can do much more. Modern IP network cameras often provide high quality video as well as embedded analytics. With smart business intelligence capabilities, which include queue monitoring and heat mapping, users gain valuable insights for personal safety, marketing, business management, and more. Other helpful analytics tools include people counting, motion detection, facial recognition and license plate readers.
Processing Power
Thanks to advancing technology, the processing power of security cameras and servers has greatly increased and continues to grow. As if that isn’t enough, prices are seemingly on the decline, making it easier for more users to reap the benefits. We can expect to see a market full of highly functional solutions at affordable prices in the near future.
Improved Decision -Making
As video surveillance use continues to soar, video analytics will help operators make informed decisions by delivering reliable information. As a result, the effectiveness and response time for video surveillance will improve.
You should know that most video analytics software for security cameras are either installed on the camera, the NVR, or offered as a third party software. While each will vary slightly, they will follow the same basic operation mode and will produce a beneficial end result.
How do you think video analytics will improve your business security solutions? If you are already using video analytics software, how has it helped? Share with us on Facebook, Google+, Twitter, LinkedIn, and Pinterest.
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How Businesses Can Benefit From Video Analytics
Security cameras are great for monitoring areas and deterring crime. But how can video analytics take surveillance a step further?
In the beginning, the promise of video analytics and its capabilities caught the attention of many, but sadly, its performance fell short. But over time, these technologies have improved and video analytics are now offered more confidently. Features such as heat mapping and license plate recognition are delivering what they promise and consumers are pleased with the outcomes. Consequently, security cameras and video analytics are finding themselves more useful than ever in different environments.
For retailers, security cameras provide many benefits. Not only do they help to prevent shoplifting, but are also allowing business owners the ability to analyze customer behaviors in relation to traffic, shopping patterns, and more. Luckily, with these advancements comes a system that is easier to use and deploy.
Video analytics can also help businesses improve their customer service by introducing more checkout personnel when lines get too long, or providing low inventory alerts so that stock can be replenished and customers can get what they need. Because this type of data and marketing metrics is ever useful for business owners, we will likely see an increase in demand and implementation for these types of video analytics.
As with any major purchase, it is wise to do research and find which solution works best for you and your needs. For those who are employing these technologies, how is it helping your business? Are you interested in utilizing video analytics for your business? Share your thoughts and experiences with us on Facebook, Google+, Twitter, and Pinterest.
For your security and surveillance needs, choose SecurityCamExpert.com. Browse our selection online or give us a call 1-888-203-6294.