Despite how it may be depicted on television or movie screens, reviewing surveillance footage to find evidence is a lengthy process. Sifting through hours, sometimes days, of footage is costly, time consuming, and, when done by humans, is rarely effective. Luckily, advanced technologies can save the day.
Originally, CCTV video footage was used to monitor retail stores or businesses to prevent theft, damage, or employee misconduct, and provide evidence if something were to happen. If nothing occurred, the storage would be overwritten because space was limited and the footage proved useless.
These days, storage capacity has increased and new data processing techniques make this footage extremely useful. The accessibility of recording devices with advanced features is changing the value of videos. And thanks to machine learning and video analytics, surveillance footage can be sorted and evaluated in a timely manner.
Rather than wasting time and resources having humans evaluate footage, video analytics can take care of it. Video analytics is the process of extracting pertinent information from video footage. It basically works like image analytics, but goes a step further.
Image analytics can look at a still image to find patterns, anomalies, and identify faces. Video analytics can do the same, plus measure and track behaviors. Because of this, video analytics has a promising future within different industries.
The Use Of Video Analytics
Because this technology is great for identification, behavior analysis, and situational awareness, various businesses and industries can benefit greatly. Video analytics allows business owners to evaluate who visits their stores, identify peak hours, analyze customer behavior, and more. This gives businesses insight into how they can improve customer service and which deals or displays attract more customers. These types of insights can also benefit the marketing departments, as they can better understand customer demographic and tailor ads to those groups.
Video analytics can even be applied for security and law enforcement. Since body cameras for police are becoming widely adopted, these produce lots of video footage. Video analytics could make the recordings useful by adding rich tagging and indexing, making it easier to search through footage. Parsing through certain time periods and identifying persons with specific characteristics can help to develop leads and even recognize and predict different patterns.
For airports, stadiums and other major event and transportation venues, video analytics can evaluate footage and help to relieve congestion and lines. By monitoring these venues, more workers can be deployed to decrease wait times and improve customer service.
Video-Based Predictive Analytics
While still in the early stages, a new algorithm, as reported by MIT, allows a computer to predict human actions and interactions based on behaviors seconds before the action. The outlook for this algorithm is promising. As it develops, computers could eventually be taught to predict when a crime or injury may take place.
And as artificial intelligence (AI) and robotics become more feasible in our everyday lives, this type of machine learning and predictive analytics will be necessary for robots to interact with humans naturally.
An excellent example of these video analytics in action is Veenome for marketing. Its YouTube analytics tool helps advertisers choose which videos are better suited for them to display ads. Another example is Prozone for sports analytics. By analyzing video footage of the field, players’ stats can be recorded and more effective plays can be planned and executed.
These video-based predictive analytics can also help with decision-making in industries such as aviation, air traffic control, ship navigation, power plant operation, and emergency services. Accidents and crimes can be prevented, thus, potentially saving lives.
Video Gray Area
Of course, as it goes with all surveillance, privacy concerns arise. Currently, analytics where data collection does not require consent is still a gray area. Until laws are in place to protect the public as well as businesses, companies should consider employing video analytics ethically, with respect and privacy to the data and its consumers alike.
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Video surveillance can be an invaluable asset for businesses. It helps to improve security, manage risks, and boost efficiency. Most benefits of video surveillance can be seen and measure, however, determining its financial return isn’t as easy.
In order to better understand the fiscal value of IP video surveillance, security leaders consider the impact and effect of a hypothetical security event. This gives them better insight to how effective their surveillance system is. And by understanding how IP video surveillance adds value to your business, you demonstrate your overall dedication to success. Here are some of the ways IP video surveillance can influence and improve your business.
A common reason to employ IP video surveillance is to protect your property, employees, and customers. It can help to minimizes losses when it comes to a security incident, however, it can go further. The application of IP video surveillance can also ensure cyber security, data protection, intellectual property and brand reputation. By protecting these assets, a cohesive approach to risk management can be achieved.
Again, video surveillance goes beyond security and safety. It has become a fundamental aspect when building a business. Aside from monitoring on-site and remote locations, surveillance footage can be analyzed to improve employee productivity and help to measure the success of marketing campaigns. This data can be valuable across different departments, which adds to its value and merit.
There are different ways you can evaluate and determine the total cost of ownership for your system. For example, by investigating liability claims with video footage, you can save money and prevent future slip-and-fall claims. Some cases may be proven false, while others may bring to light new or unnoticed safety risks that can be addressed.
The stronger your system is, the more money you can potentially save. The most effective systems are comprised of enough cameras to cover all areas and detect crimes in progress, with highly trained staff to monitor the different feeds. A system that can do this as well as integrate the technology into all manner of law enforcement activities will demonstrate true ROI to security leaders.
Remote monitoring is an excellent luxury of IP video surveillance. When alarms go off or unfamiliar activity is detected, rather than sending managers or guards to investigate, you are provided with alerts and can respond quickly and appropriately.
Building a system that meets these standards will be a great addition to your business. What other benefits do you enjoy with your video surveillance system? If you don’t have one now, are you considering implementing an IP video surveillance system for your business? Share with us on Facebook, Google+, Twitter, LinkedIn, and Pinterest.
We carry a great selection of IP video surveillance cameras, equipment, packages, and more. Visit SecurityCamExpert.com to browse our inventory or call 1-888-203-6294 to speak with a representative.
With everything that has been going on lately, public safety is a main concern. In an attempt to increase public safety, several police departments are adopting body-worn cameras. While improvement on basic guidelines is still necessary, body-worn cameras are a major step forward.
Supporters of body-worn camera programs applaud the increased transparency and accountability that these tools provide. Because these cameras can record officer interactions with the public, this helps to bring clarity to day-to-day situations. This footage becomes even more helpful when details are unclear and stories conflict. Aside from this, officers and civilians alike can be held accountable for their actions, thus promoting public safety.
While these are in place with the public in mind, they can also help officers defend their actions when complaints are filed. An interim report by the President’s Task Force on 21st Century Policing from March 2015 found that there were fewer incidents of force and fewer complaints with officers donning body worn cameras than those without.
Criticism of these programs is related to privacy issues, footage review and public viewing policies. Many say that without public access to the footage, officer accountability will remain unchanged. For example, a North Carolina law makes dash cam and body cam footage exempt from public record. Also being argued is the fact that some jurisdictions allow officers to review the footage before they write their reports. This, combined with no public access to footage, creates an upper hand for the officers as they can shape their story based on the available evidence.
While this is an important concern, this is not the case for all departments as rules and regulations vary. Since the outlook for these cameras seems promising, guidelines regarding use and public access must be improved. Making these policies available for the public to review allows for better trust for law enforcement.
What are your thoughts on body-worn cameras for police? Share with us on Facebook, Google+, Twitter, LinkedIn, and Pinterest. If you would like to browse our selection of security cameras, CCTV surveillance packages, DVRs, NVRs, and more, please visit SecurityCamExpert.com. If you have any questions, please call 1-888-203-6294 Monday-Friday 8:00am-5:00pm.
While different types of biometric technology (ex. iris scanners, facial recognition) have been in the news, talk of artificial intelligence (AI), namely scene recognition, has mostly evaded the spotlight. If you are not familiar with scene recognition, it is basically a form of artificial intelligence that allows a device to categorize the features and objects in a photo or video much like our brains would. The process is comparable to the way Google Now or Siri comprehend voice commands, but with visual content instead.
To put the complexity of scene recognition technology into perspective, think about the many ways we can pronounce words and still be understood by a person or device. These possibilities seem minimal in comparison to the different shapes and positions a cat can assume and still be recognized as a cat, for example. This is just one of the many reasons why creating a scene recognition algorithm has been a long time coming. However, we are getting closer to its inception.
The first hints at this come in the form of the Nest Aware feature of the Nest Outdoor Camera. This feature can distinguish between humans and other things, such as a deer or butterfly or other natural phenomena, which may cause movement in a scene. This shows that cameras have the potential to sort useless parts of surveillance footage.
Security cameras with scene recognition could be very beneficial in different settings and scenarios. For example, scene recognition cameras could identify if a robber has entered your home, or, if you are keeping an eye on an elderly loved one remotely, you could be alerted if he or she has fallen. Because this technology takes motion detection much further, it can change the security and surveillance camera industry for the better.
Until scene recognition is more developed and refined, we likely won’t be hearing too much about it. Also, for those wary about surveillance already, having AI within the home may not be as comforting as it may be to others.
What are your thoughts on scene recognition? Would you employ a security camera with scene recognition? Share your thoughts with us on Facebook, Google+, Twitter, LinkedIn, and Pinterest!
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Aside from keeping your home safe from intruders, security cameras can serve many different purposes. Here are some clever and smart ways you can utilize your surveillance system.
Security Cameras & Floodlights
While there are security cameras with night vision and infrared LED lights, sometimes clarity and resolution is compromised in these settings. If you’re monitoring outdoors, consider installing floodlights to keep your surroundings illuminated. Floodlights with built-in motion sensors can help you save energy and startle whoever may be lurking in the dark. Consider installing these near doors or windows, patios, and backyards.
Wireless Security Cameras
Going wireless allows you to monitor places in your home that are off limits to your children, and can even allow you to keep an eye on your pets while you’re away. So long as there is Wi-Fi connection nearby, they cameras should be able to operate.
If you’re already using security cameras within your home, there’s no need to invest in a separate baby monitor. You can use a security camera, or a web cam, to monitor your toddlers while they sleep. Depending on your equipment, you may also be able to speak and soothe your child through the camera.
Peace Of Mind
If you have teens, you can make sure that they arrived home safely after school and are on their best behavior. If you have elderly parents that live on their own, remote access to their home security camera can alert you when something is wrong. Some systems even allow two-way audio so you can communicate with your family without picking up the phone.
There are devices on the market now that integrate a security camera with your doorbell. That way, whether you’re home or not, you can see who is at your door and communicate with visitors. This can be helpful if you have received a package, but no one is home to accept it. You can ask the delivery person to set it aside in an inconspicuous area.
You never know what you’ll catch with your security cameras. Whether it is the cause of a strange noise or an unfamiliar, suspicious-looking car from your outdoor cameras, or simply the culprit who is always leaving the food out, you can get to the bottom of some mysteries.
As one of the first mainstream home security cameras, nanny cams can be rather helpful. Whether you are wary of your nanny or other visitors in your home, you can use nanny cams to put your mind at ease. These cameras are often hidden in ordinary objects such as clocks, smoke alarms, teddy bears, etc., making them hard to distinguish.
Lastly, your security cameras can be incorporated into your overall smart home system. IFTTT (If This Then That) service is a free service that allows different smart home devices to connect and “talk” to each other. Some examples of what you can program include having your lights turn on whenever motion is detected in that room, or only having your cameras record when you are not at home.
How else do you use your security cameras? Share your ideas with us on Facebook, Google+, Twitter, LinkedIn, and Pinterest!
If you’re looking to invest in a quality security camera system, choose SecurityCamExpert.com! We carry a wide selection of surveillance cameras and equipment, plus we offer free site surveys and affordable installations and service. Call 1-888-203-6294 to learn more.