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The Benefits Of Video Analytics

More and more surveillance camera systems are taking advantage of video analytics, which help to provide a better understanding of the areas being monitored. Whether they are added to your system via additional software or they are built-in to your security cameras, video analytics have advanced over time and deliver more practical and reliable performance.

Not only do video analytics improve overall security, but they can also provide valuable data for business intelligence. Here are some common and helpful video analytics functions and how they can benefit business.

  • Facial Recognition
    This function can identify individuals in real-time by cross referencing distinct characteristics against public and private databases and/or watch lists of known individuals. With that said, this function makes it easier to identify and locate wanted criminals if they are captured on smart cameras.

When it comes to casinos, for example, facial recognition can be used to detect cheaters. On the other hand, it can also be used to detect high rollers for VIP attention, or to detect high profile shoppers in a retail setting.

  • Heat Mapping
    Heat mapping measures and rates motion in a given image and uses color to portray the intensity of motion in that area. You might wonder how this data could help businesses, but there are numerous ways it does.

For example, retail stores can use heat mapping to better understand the flow of traffic. Knowing which way customers tend to travel when they enter the store (straight, left, right) can help business owners create a better floor plan. They can identify merchandising areas for optimal product placement which can then lead to increased sales. In addition, the data collected allows management to determine the high volume shopping days and times for more effective staffing and product placements.

  • People Counting
    This function is self explanatory, as it literally counts the number of people entering or exiting a specified area. This is especially useful for sports and entertainment venues as the data can help improve staffing for concession stands, ticketing areas, and entry/exit points. And since it is based on real-time data, security can better respond and allocate personnel when a large number of people quickly gather at an entrance.
  • Occupancy Estimation
    Similar to people counting, occupancy estimation can determine on average how many people are present, even at different times of day. This data can benefit any type of venue or building. For example, event planners can optimize the use of space, improve staff planning, help determine business hours, and adjust lighting and temperature conditions accordingly. And in emergency situations, security can use this data to communicate with first responders to determine the best response.
  • Tripwire/Intrusion Detection
    This acts as a virtual fence, which can detect when an object or person crosses the virtual line. When detected, security is alerted so they may assess the situation and address it right away. This can also reduce false alarms, and thus eliminate the added costs that go along with them. In warehousing and manufacturing environments, digital fencing can improve compliance by notifying personnel when people or materials cross designated work zone areas.
  • Motion Detection
    Last but not least, motion detection has already proven extremely beneficial for security purposes. Nearly every security camera is equipped with motion detection, and with reason. This function allows you to designate an area of any shape or size, and when any motion is detected within this area, you will be alerted. Museums, for example, can benefit from this technology as it can be used to determine when people are getting too close to an exhibit, or when an object is picked up or moved.

Have you employed video analytics within your surveillance systems? Share your experiences with us on Facebook, Google+, Twitter, LinkedIn, and Pinterest.

For a grand selection of affordable, top quality security cameras and surveillance systems, please visit SecurityCamExpert.com. If you have any questions, would like to request a free quote, or want to schedule a site survey, please call us at 888-203-6294 and will be happy to help.

Why Choose Wireless Security Systems?

Protecting your home from possible intruders is a high priority for most these days. When it comes to security systems, the debate between wired or wireless can be a tough decision. Both types offer advantages and disadvantages, with wired systems often seen as more reliable and wireless as more convenient. It really comes down to your own individual security needs and which type of system better suits these. Because wireless security camera systems are more advanced, they seem to be more appealing. Here we’ll review some of the important benefits of wireless security systems.

  • Better Security

Wireless security systems offer better protection against intruders than wired security systems. Since wired systems use the telephone line or internet connection, if one or both of these are down, so is your security system. Wireless systems use more reliable cellular connections, and thus, the alarm will still be triggered via the dedicated cellular service or the batter powered backup system.

  • Easy Installation

Most wireless systems are usually plug and play or DIY and can be set up in under 30 minutes, making installation of these systems and equipment easy and convenient. Wired systems require professional installation that takes longer to set up and test to ensure proper installation and functioning.

  • Remote Surveillance

Wireless systems often provide other functions, such as controlling lights and locking and unlocking doors. These tasks can be managed remotely via an app installed on your smart phone or device.

  • Mobile

Because they are easy to install, wireless security systems are also easy to uninstall and relocate. This is helpful when you are moving or even when you need to expand your system.

Although these seem like great advantages, they may not be right for you. As mentioned, it is important to evaluate your own security needs to better understand which type of system will work best for you. If you need help deciding, please feel free to contact us at 888-203-6294. You may request a free quote or schedule a site survey. Browse our comprehensive stock of affordable security solutions online at SecurityCamExpert.com and connect with us on Facebook, Google+, Twitter, LinkedIn and Pinterest.

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